For transportation engineers, traditional traffic data collection has always carried physical safety risks. With social distancing measures in place due to COVID-19, now it carries health risks too. And with transportation patterns changing so quickly, surveys or physical counts are sometimes too slow or expensive. By digitizing their data collection efforts, transportation engineers can continue their work ‒ without deploying sensors or surveys.
MASITE is partnering with StreetLight Data for a webinar on how on-demand digital AADT can be used as a suitable replacement for physical counts ‒ it’s been validated against permanent counters and continues to exceed industry accuracy targets. Watch the webinar to learn how to use this digital data resource to:
- Derive reliable traffic counts, volumes, turning movements, and other core metrics from your home office, 24/7
- Expedite traffic impact studies and provide more insights for bicycle safety planning
- Analyze the unparalleled changes in travel patterns due to COVID-19 and what these metrics may indicate about future travel trends
